In the digital and social networking age, to reach a large audience, you have to aim for communication that speaks to as many people as possible. This is why adapting to the times is almost as much about the choice of communication as the content of the message. To this end, the Diversity Department proposes to produce short videos, which will be the result of shared training sessions. They should be impactful so as to appeal to a maximum number of people.
All you need is a good quality smartphone to film. The equipment required does not have to be particularly sophisticated or expensive.
The whole process of introspection, exchange and play will set the stage for the final creation.
The benefit of the video technique is to consolidate the gains of an intense day of exchange, sharing and awareness through the moving image, expressive faces and emotions caught in the act. The video technique not only makes it possible to immortalise moments, but also to share them on a large scale via social networks. All that is needed is to add background music and some voice-overs. All the versions filmed by the participants can be collected and used in the final version.
The limits are within the participants’ control, if they are not too comfortable with being filmed. It will then be the role of the facilitator to reassure and accompany them, even if it means repeating the shots several times, without judgement, in a spirit of kindness and patience. If someone really refuses to be filmed, it must be accepted. If 2 or 3 participants are willing to do this, it will be more than enough.
Tips : Shoot in a place where it is not too dark and try not to move the smartphone too much